What it is
Your team gets access to 2 x courses:
Personal Brand Bootcamp Helping recruiters at all levels build their personal brand on LinkedIn by following a proven planLive on Tuesdays Advanced Masterclass SeriesHelping those who want to learn advanced branding techniques to take both their own and other’s content to the next level!Live on Wednesdays & Thursdays


How it works
The Personal Brand Academy gives you everything you need to achieve winning personal brands:
Custom plan - 1 on 1 onboarding session with your success coach to map out your plan for the year
Attract ideal clients and candidates (instead of you having to source and chase them)
Reporting - Weekly reporting provided to your showing your teams attendance to the live sessions and progress with assessments
Live Training - 8-week live coaching course every Tuesday via Zoom. 30 mins coaching and 30 mins Q&A where you can ask Sean & the team questions live

Certification - Get officially ‘hoxo certified’ by passing the assessment criteria at the end of each session
ponse rates from direct messages
What our current clients are saying
John Clifton, Director & Co-Founder of neuco
“The course helped me renew and refine our focus on marketing and start some new initiatives that may never have come to fruition. During the last 6 months, having a weekly call with everyone was also a nice break from the norm, a bit of not-the-day-job time that will in turn absolutely help the day job.”
Anita Pages-Oliver, CEO & Co-Founder of Sense Recruitment
“Great content and you come away with a different lens on LinkedIn, as well as finding your voice. Great to connect with a community of like minded business leaders who support you, and share the ups and downs of the year that is in our industry. More ups though after doing the course work.”
Angela Horkings, Founder of Tandem Partners
“The program is well structured, on point and delivered by Sean with the right balance of enthusiasm, humour and valuable insights. It is good to have my thinking and perspective challenged by an expert who knows how social media works and comes from a customer viewpoint. An added bonus is extending the recruitment network.”
Mark Barnicoat, CEO of Oasis HR Group
Just a quick note to say thank you Sean Anderson, this stuff really works! After procrastinating for ages and finally getting my post out last week, I had engagement from so many contacts and old clients. You just don’t appreciate who your content reaches and how it raises your profile.”
Kerri-Ann Hargreaves, Co-Founder & Director of H2 Consultancy
“Despite not feeling so positive on Monday after falling behind with tasks here, I am ending the week with +261% views on LinkedIn. Mastered editing snippets. Confirmed 2 great IVs booked next week and another post featured on LinkedIn which has boosted engagement and connections.”
Elliot Manning, MD of Kayman Recruitment
Just wanted to share a great win for us here at Kayman. We have managed to pick up a client I have personally been chasing for 2 years in the US (not known to use R2R) - they contacted me directly for our help with their hiring after seeing the engagement from recent podcasts!”
Claudio Rojas, MD of Alex Young Recruitment Ltd
“My latest “Championing” post has brought out connections who never seem to comment on LinkedIn and clients who I’ve tried to call over time and never pick up the phone! I also noticed a connection who is available and looking for work who I am now putting forward to a role we have on!”
Melissa Slaymaker, Specialist Consultant at The Talent Experts
I got a DM from an old client after seeing one of my posts, whom I only had contact with about 2 years ago, that gave me an incredible opportunity to work on a Managing Executive role, which I negotiated exclusivity on. Currently going through the interview stages. New client on for us, new business, new job offer, exclusivity and it's for a massive fee of R600000 (30 000 POUNDS)
James Ross, Senior Business Intelligence Consultant at Precision Sourcing
Client reached out directly after following me on LinkedIn and seeing all my content. Wanted to set up a meeting and there are 1-2 roles following. We are currently agreeing on TOBs but the client has already given us exclusivity for all roles.
Stuart Middleton, Managing Director of Intervl
I always knew that personal branding was important. So for me, it was about finding and partnering with a business that could really, understand who I was as a person, understand where we wanted to be as a business, and that's what you guys did which has been great!
Marie Piercy, Founder & Managing Director at Chrysalis People Solutions Ltd
The 8 week course was invaluable when it comes to building a personal brand online. Sean is highly engaging and the sessions were interactive and informative. The team have now come away with a process for their LI activity which makes it manageable for them on a daily basis.
How it works

Phase 1 – Educate
- 8 week Personal Brand Bootcamp
- Content plan and engagement strategy
- Personal Branding Certification

Phase 2 – Adopt
- Live Q&A sessions
- Weekly tips, content ideas, competitions and incentives
- Full support and designated account manager

Phase 3 – Replicate
- 5 module Champion Programme
- Embed team tracking habits
- Keep team consistent and accountable
How to get started
Interested in increasing your ROI by growing your team’s brand presence on LinkedIn? Join +3000 recruiters and maximise profits, jobs, placements - and your own happiness.