You have an audience
You already have a clear niche audience to engage with and value to add to the conversation.
But what happens when clients aren’t hiring, or candidates are settled in their roles?
The answer lies in building a niche community that connects you to the right people with a purpose bigger than placements.
The Boardroom is designed to help ambitious recruitment leaders build a sustainable, revenue-generating community that drives results far beyond traditional recruitment models.
- KYLE WINTERBOTTOM, FOUNDER OF ORBITION GROUP
Kyle has spent the past 3 years building the “Driven by Data” community.
This exclusive group now consists of 1500+ Chief Data Officers from around the globe, who come together each year to learn, network, and support one another.
Kyle used the amazing brand he’d built on LinkedIn to attract members, and the group now brings in more than £1m in recruitment fees each year.
The most successful leaders are the ones who understand that community is the future of sustainable recruitment:
You already have a clear niche audience to engage with and value to add to the conversation.
Either existing marketing support (marketer or freelance budget) or you’re ready to invest in it.
You have an existing recruitment desk/business and bill consistently.
We help you define, grow, and engage your niche audience to build a community that generates ongoing revenue.
Work directly with Sean Anderson and Team Hoxo to create a personalised plan that aligns with your goals.
Collaborate with other recruitment founders who share your drive for growth through community, sharing insights and strategies that work.
We’ll help you and your team to stay on track with daily support, expert weekly guidance, and a network that holds you accountable to your vision.
1-on-1 onboarding session with Sean Anderson, where we get to know your niche, goals, and current challenges.
Collaborate with the Hoxo team to agree on a bespoke roadmap designed to engage your audience with purpose-driven content, events, and value-led interactions.
Turn your community into a revenue-generating asset with ongoing access to our full suite of features.
1-on-1 onboarding session with Sean Anderson, which includes:
LinkedIn personal brand audit: We review your current LinkedIn personal brand efforts in detail and recommend advanced tactics to improve performance.
Your marketing team and process audit: Sean reviews your existing team (or lack of) and details how you can train an operational and marketing resource to support you in scaling your personal brand and community to financial results of 7 figures+
Community Vision: Decide on the target audience and why they will join your new community.
Set 12 months and 90-day goals: We start with the end in mind – where do you want to be in 12 months? Then, we work backwards and break down tactical 90-day goals for you and your team to implement and get results.
At the centre of every thriving community, there’s an inner circle of its most well-known and highly valued people. This begins with you!
Build your team: Hire or develop your marketing resource to successfully delegate the functional aspects of your community strategy.
Personal Brand Elevation: Take your LinkedIn personal brand to the next level and introduce new forms of content - video, audio, long-form, etc.
Community building assets: Together, we will design and launch assets to engage with your target audience and raise your online profile to build credibility and trust in the market.
The Community tech stack: Learn about the necessary tech stack to house your community and engage with members at scale.
Lead Generation: Build a monthly repeatable process for generating leads interested in joining your community.
Now your community is growing, there will be so many opportunities to realise revenue returns:
Increased recruitment activity: Ongoing touchpoints with the right target audience will present consistent recruitment opportunities.
Paid memberships & sponsors: A high-value community can be monetised by different parties.
Additional revenue-generating products: Once you have the audience, you can turn your skills, ideas and talent into products. This increases the number of people you can add value to, breaks the time-for-money trap in recruitment agencies, and allows you to spend more time innovating.
The Boardroom is an exclusive, capped group of forward-thinking recruitment leaders, each carefully selected to ensure a dynamic, high-impact community.
We want to ensure that the Boardroom remains a valuable space for our members, so we only select a limited number of leaders to join with each intake.
With just 100 spaces available and 40 members currently, joining now places you among the early adopters who are shaping the industry’s future through modern, sustainable strategies.
To find out if this is the right programme for you, apply and book a call with someone from our team today.